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ArcSoft TotalMedia Theatre 3 Platinum with SimHD Now Accelerated on NVIDIA ION-Based PCs

Stunning HD quality video comes to netbooks and nettops!

— 1/4/2010 — Fremont, California —

ArcSoft, Inc., the world-leading multimedia software provider, announced today that its best-selling multimedia player application, TotalMedia Theatre 3 Platinum, together with its video up-scaling software, SimHD, are now optimized for NVIDIA® CUDA™ acceleration on NVIDIA ION™-based PCs. Users can now enjoy a stunning Blu-ray experience and watch DVD videos in higher-definition with enhanced processing speed on netbooks and nettops PCs with NVIDIA ION.

"A year ago, we announced SimHD, ArcSoft's upscaling technology, supporting NVIDIA CUDA architecture. At that time, SimHD required a powerful GPU to run," said George Tang, ArcSoft's Vice President and General Manager of Video and Home Entertainment Group. "Today, I am pleased to announce that SimHD is running on NVIDIA ION-based PCs, allowing users to enjoy Blu-ray and upscaled DVD movies on netbooks and nettops."

"Who says you can't watch HD video on a netbook? With the processing power of an NVIDIA ION GPU and TotalMedia Theatre with SimHD you can enjoy Blu-ray movies and superior DVD playback on netbook and nettop PCs. You can even connect them to your HDTV via HDMI for an amazing home theater experience," said Drew Henry, general manager of the ION and GeForce™ business units at NVIDIA.

NVIDIA ION graphics transform netbook and nettop PCs into versatile media and entertainment centers that support stutter-free HD video, games and video editing. ION delivers up to 10x faster graphics performance than comparable systems with Intel integrated graphics. For more information about ION, visit http://www.nvidia.com/ion.

ArcSoft ToalMedia Theatre 3 Platinum with SimHD for ION is available on NVIDIA NZONE and NVIDIA AppCentral. For more information, visit www.nvidia.com. It is also available for OEM licensing. For business inquiry, visit www.arcsoft.com/intouch/tmtforionpr.

About NVIDIA

NVIDIA is the world leader in visual computing technologies and the inventor of the GPU, a high-performance processor which generates breathtaking, interactive graphics on workstations, personal computers, game consoles, and mobile devices. NVIDIA serves the entertainment and consumer market with its GeForce® products, the professional design and visualization market with its Quadro® products, and the high-performance computing market with its Tesla™ products. NVIDIA is headquartered in Santa Clara, Calif. and has offices throughout Asia, Europe, and the Americas. For more information, visit www.nvidia.com.

About ArcSoft

ArcSoft, Inc. is an industry-leading software developer of multimedia technologies and applications across desktop and embedded platforms. Working closely with major OEM companies, ArcSoft offers a full line of imaging and video solutions that enhance the features, performance, and user experience of mobile phones, digital cameras, optical drives, personal computers, and consumer electronics devices. For further details, visit www.arcsoft.com.

© 2010. All rights reserved. ArcSoft and the ArcSoft logo are registered trademarks of ArcSoft, Inc. NVIDIA, the NVIDIA logo, CUDA, GeForce, Quadro, ION are trademarks and/ or registered trademarks of NVIDIA Corporation in the U.S. and other countries. All other products and companies named herein are trademarks of their respective owners.

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