ArcSoft Partners with CCTV.com to Bring 2008 Beijing Olympic Online in China
ArcSoft Presents Its Online Media Player TotalMedia Theatre Net Edition
— 8/6/2008 — Fremont, CA —
CCTV.com, Chinas official internet/mobile platform broadcast institution of the 2008 Olympic will be broadcasting the Olympic Games live online for viewers in China. While allowing viewers to watch the games anytime they want on the Internet, this collaboration between CCTV.com and ArcSoft also ensures that the games broadcasted are protected, preventing them from being misused.
"ArcSoft is pleased to partner with CCTV.com to bring this world-wide event to millions of Chinese viewers, said George Tang, ArcSoft Vice President and General Manager of Video and Home Entertainment Group. With the exclusive broadcasting right owned by CCTV.com, protecting the online contents from being pirated is extremely important; TotalMedia Theatre Net Edition was chosen for its strong security ability.
TotalMedia Theatre Net Edition Key Features:
To view the Olympic Games online, visit http://2008.cctv.com/40/index.shtml (available only to viewers in China). For more information on TotalMedia Theatre Net Edition, visit http://www.arcsoft.com/products/tmtne.
CCTV.com is the new media service platform of China Central Television (CCTV) and is the only organization that can authorize others air CCTV's content online. It holds a full network broadcasting license in China, which includes web TV, mobile TV, and IPTV. In Dec, 2007, CCTV.com signed an agreement with the International Olympics Committee (IOC) on new media broadcasting rights, thus becoming the official internet and mobile phone broadcaster in China, Hong Kong and Macau for the 2008 Beijing Olympic Games.
ArcSoft, Inc. is an industry leading software developer of multimedia technologies and applications across desktop and embedded platforms. Working closely with major OEM manufacturers, ArcSoft offers a full line of imaging and video solutions that enhance the features, performance, and user experience of mobile phones, digital cameras, optical drives, personal computers, and consumer electronics devices. For further details, visit www.arcsoft.com.
2008. All rights reserved. ArcSoft and the ArcSoft logo are registered trademarks of ArcSoft, Inc. ArcSoft TotalMedia® is a trademarks of ArcSoft, Inc. All other products and companies named herein are trademarks of their respective owners.