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ArcSofts PowerMobia Mobile Broadcast TV is demonstrated at Samsung Mobile Solutions Forum 2009 in Taipei

ArcSoft teams up with Samsung LSI to bring a total TV solution to mobile devices

— 9/21/2009 — Taipei, Taiwan —

ArcSoft, Inc., the world-leading multimedia software provider, announced today that its mobile TV solution, PowerMobia® Mobile Broadcast TV is demonstrated at the sixth annual Samsung Mobile Solutions Forum, held at The Westin Taipei Hotel, on September 22nd.

PowerMobia® Mobile Broadcast TV is offered as a full-fledged application on Android and Windows Mobile platform to OEM manufacturers. It supports all five major digital broadcast TV standards around the world, which include DVB-H, DVB-T, CMMB, T-DMB/DAB and One Segment. This solution includes full software stack such as audio and video codecs, ESG/EPG, tuning and scanning, and integration with conditional access (CA) solutions. Advanced TV functions such as time-shift playback and PVR features are also provided.

“ArcSoft works closely with Samsung LSI to bring TV entertainment onto mobile devices,” said David Cao, ArcSoft’s VP and General Manager of Mobile Group. “We are honored to be the only software vendor chosen to demonstrate broadcast TV solution in Samsung Mobile Solutions Forum 2009, an event to discuss present and future trend of mobile solutions. We look forward to further success in our collaboration with Samsung LSI.”

“We are pleased to be working with ArcSoft and to demonstrate Mobile TV total solutions for CMMB and Multi-mode, which are compliant to Samsung Mobile TV channel decoder RF SoC products, at the sixth annual Samsung Mobile Solutions Forum,” said Dr. Do Jun Rhee, vice president of Channel Development, System LSI division, Samsung Electronics. “Samsung hopes to see good results for both companies through further continuous collaboration in the field of Mobile TV.”

For more information about ArcSoft Broadcast TV solution, visit www.arcsoft.com/intouch/mobileDTVPR.

About ArcSoft

ArcSoft, Inc. is an industry leading software developer of multimedia technologies and applications across desktop and embedded platforms. Working closely with major OEM manufacturers, ArcSoft offers a full line of imaging and video solutions that enhance the features, performance, and user experience of mobile phones, digital cameras, optical drives, personal computers, and consumer electronics devices. For further details, visit www.arcsoft.com.

Copyright © 2009. All rights reserved. ArcSoft and the ArcSoft logo are registered trademarks of ArcSoft, Inc. All other products and companies named herein may be trademarks of their respective owners.

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