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ArcSofts Perfect365 Received the CES Innovations 2012 Design and Engineering Award

— 11/8/2011 — New York City, New York —

ArcSoft, Inc., the industry leading software provider of imaging technologies and applications, announced today that it has been named an International CES Innovations 2012 Design and Engineering Awards Honoree for Perfect365TM. Products entered in this prestigious awards competition are judged by a preeminent panel of independent industrial designers, engineers and members of the media to honor outstanding design and engineering in cutting-edge consumer electronics products across 32 product categories.

Perfect365 is a free photo makeover application featuring the state of the art facial tracking, recognition, and outlining technologies developed by ArcSoft over the last decade and a half. The software currently lets users adjust up to 21 individual facial features on their pictures and portraits with a single click of a button presented in a friendly user interface. The application is currently available for Windows PC and will be available for Mac, iOS, Windows Phone 7, and Facebook later in 2011.

“ArcSoft has been working for over 15 years providing cutting-edge software solutions to top smartphone, notebook and digital camera OEMs in the market,” explained Michael Deng, founder and CEO of ArcSoft. “Being recognized as an honoree for CES Innovations Design and Engineering Awards is a significant validation of our efforts and achievements to further bring our advanced technologies to the consumer market.”

The prestigious Innovations Design and Engineering Awards competition is sponsored by the Consumer Electronics Association (CEA), the producer of the International CES, which is the world’s largest consumer technology tradeshow, and has been recognizing achievements in product design and engineering since 1976.

ArcSoft’s Perfect365 will be displayed at the 2012 International CES, which runs from January 10th to 13th, 2012 in Las Vegas, Nevada. Honorees will also be showcased at CES Unveiled, the Official Press Event of the International CES on Tuesday, November 8th, 2011 in the Metropolitan Pavilion in New York City, as well as on Sunday, January 8th, 2012, in the Venetian Ballroom of the Venetian, Las Vegas.

The Innovations entries are judged based on the following criteria before the honorees are selected:

  • Engineering qualities, based on technical specs and materials used
  • Aesthetic and design qualities
  • The product’s intended use/function and user value
  • Unique/novel features that consumers would find attractive
  • How the design and innovation of the product compares to other products in the marketplace

Products chosen as Innovations Honorees reflect innovative design and engineering of the entries. Examples may include where for the first time various technologies are combined in a single product or dramatic enhancements to previous product designs.

Innovations 2012 Design and Engineering honoree products are featured on www.CESweb.org/Innovations, which lists product categories, as well as each product name, manufacturer information, designer, description, photo and URL.

To learn more about Perfect365, visit http://www.perfect365.com.

About ArcSoft

ArcSoft, Inc. is an industry leading software developer of multimedia technologies and applications across desktop, mobile and embedded platforms. Working closely with major OEM manufacturers, ArcSoft offers a full line of imaging and video solutions that enhance the features, performance, and user experience of mobile phones, digital cameras, tablets, personal computers, and consumer electronics devices. For further details, visit www.arcsoft.com.

Media Contact:

Vickie Wei

510.440.9901

vwei@arcsoft.com

© Copyright 2011 ArcSoft, Inc. All rights reserved. ArcSoft and the ArcSoft logo are registered trademarks of ArcSoft, Inc. All other products and companies named herein may be trademarks of their respective owners.

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