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Japan Mobile Phone Carrier KDDI Selects ArcSoft Image Products for Mobile Devices

— 10/18/2010 — Tokyo, Japan —

ArcSoft, Inc., the world-leading multimedia software provider, announced today that various KDDI mobile devices will now be shipped in Japan with ArcSoft advanced image solutions. All KDDI handset vendors on KCP platform can access and leverage ArcSoft image products to enhance their handset performance

“ArcSoft has been the world known leader in imaging industry for more than a decade with many cameras and camera phones embedded with ArcSoft technology,” said Sean Bi, ArcSoft’s VP and General Manager. “And now, ArcSoft is extremely pleased that our proven technologies have been adopted by KDDI in Japan to deliver better image performance to enhance user experience on their phones.”

“Providing our customers with the best user experience on their mobile phones has always been our mission,” said Masahiro Inoue, KDDI’s Associate Senior Vice President. “Adopting ArcSoft’s imaging technology on our phones aligns with this goal, as it delivers optimized imaging processing speed.”
ArcSoft provides a series of multimedia technologies for mobile platforms, available for OEM customers. To learn more about ArcSoft mobile products, visit www.arcsoft.com/intouch/kddipr. For business inquiries, visit www.arcsoft.com/intouch/kddibz.

About ArcSoft

ArcSoft, Inc. is an industry leading software developer of multimedia technologies and applications across desktop and embedded platforms. Working closely with major OEM manufacturers, ArcSoft offers a full line of imaging and video solutions that enhance the features, performance, and user experience of mobile phones, digital cameras, optical drives, personal computers, and consumer electronics devices. For further details, please visit www.arcsoft.com.

About KDDI

KDDI, as a comprehensive communications company offering both fixed-line and mobile communications services, strives to be a leading company during changing times.
For individual customers, KDDI offers its mobile communications (au mobile phone) and fixed-line communications (broadband Internet/telephone) services under the brand name "au", helping to realize FMBC (Fixed Mobile and Broadcasting Convergence). And for business clients, KDDI provides all services in the ICT (Information and Communication Technology) realm, from FMC (Fixed Mobile Convergence) networks to data centers, applications, and security strategies, to help clients strengthen their businesses. For more information, please visit http://www.kddi.com

©2010, ArcSoft, Inc. ArcSoft and the ArcSoft logo are registered trademarks of ArcSoft, Inc.

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